How does AI affect email marketing?

Over the last few years, email marketing has undoubtedly changed. However, it is still the most popular channel used by marketers. Though in 2020, there will be a lot of changes in ways of reaching the customer. Focus on providing the best content at the right time for the particular person or a group of […]

Email marketing trends for 2020

Email marketing becomes more and more appreciated, however it changes constantly and it is hard to clearly predict, what actions would bring the best results. Every year more and more companies decides to implement email marketing to their business, so it gets harder and harder. Above all, delivering emails is a challenge for most of […]

What are the key elements of email marketing?

You run your own company and have been thinking about running email campaigns? It’s high time! The sooner the better. If you prepare yourself properly, it won’t be neither complicated nor time consuming. And, what’s the most important, it won’t be very expensive. What is more, email marketing is one of the most effective direct […]

How to create an effective email subject?

Writing emails is simple, when we talk about regular emails. If you send emails to your clients, they have to be unique, so you have to make effort. It doesn’t mean it’s so complicated that you wouldn’t be able to do it. Think about the emails you receive for a second. You’ve probably came across […]

How to start email campaign?

Email marketing is an effective way of promotion and you simply can’t argue with that. Every company puts a lot of effort into maintaining a good relationship with their existing clients, but what’s more important, they want to attract new customers. Building an image of a brand is the key to success, so we can’t […]

How to start with email marketing?

Have you ever thought if it is worth to start an email campaign? Well, in the very beginning of running your business, you probably don’t think about it, but as your client base starts growing, it gets harder and harder, so you need automation of your process. Maybe it would be difficult to get used […]